Managing a small business means taking on all sorts of roles that larger companies can assume will be carried out by whole teams of people. Book-keeping, marketing, and PR, procurement and more fill a sole-trader’s time. Love it or loath it, managing your social media presence is no exception and it makes demands on nearly all businesses, one way or another.
We live in an image-saturated world and ensuring you have a steady stream of photographs can end up being prohibitively expensive if you have to employ photographers while on a limited budget. Fortunately, the latest smart-phone models make taking photographs an incredibly democratic process – nearly everyone can capture suitable images, provided they follow a few basic guidelines. That doesn’t mean you can do without professionals, and there will certainly be times when it really matters that you commission someone to create high quality images for your website and offline promotional material. But, far from photography being over, as some high profile photo-people have claimed, photography and moving-image content are flourishing. Even so, it’s quite amazing how many truly dreadful photographs there are out there, sometimes being used as business content, which is completely unnecessary in this day and age.
Thankfully, just a few simple rules can help those lacking in confidence or experience. I offer workshops to people who are looking to make the most of their phones, and have helped artists, business owners, teachers and students see the photographic value in their multi-tasking pocket computers. We will cover topics such as harnessing the light, composition, what apps to use or avoid, if and when to use filters, when to use a professional, personal taste, social-media case-studies and a brief introduction to the ethics of people photography. Workshops can be delivered as one-off sessions or over several weeks.
Please get in touch to find out more at 07581 694934 or via firstname.lastname@example.org
Today is one of my photography days and it’s going to be a busy one. But I’m feeling pleased with myself, having finished off some vital admin this morning, and it’s not even half past 9! No rest for me though, as I must complete some editing for a recent job, and to end the day, I am looking forward to a shoot this afternoon with a lovely repeat client. In many ways, things might still feel tenuous out there, but businesses do seem to be picking up and I am definitely open! So do get in touch if you are planning to update your website and looking for new photography.
In the meantime, here is an image I look last week when I was off for a few days and we visited the coast – I’ll admit, I could have spent way more time down there!
I have been reading a book by an art critic, who, while conjuring up a thought experiment, contrives to remove all people from all photography. And at the end of a protracted passage where he eradicates everything he professes to be disinterested in in photography, he arrives at images of blank paper on a desk as the only worthwhile consideration. (In fact, the work he refers to ultimately is intriguing and intelligent, and has had a significant impact on the way I think about photography).
I have not mentioned the writer’s name, nor the photographer he highlights as worthy because, while they both matter in certain aspects of my life, what is critical here is that people photography, and in particular portrait photography, is my favourite kind. If I were to do the same thought exercise as the aforementioned critic, I’d get rid of landscapes and still life, and maybe even journalistic images with people running this way or that – and only ever take portraits; the sort where one person and I get together and spend a bit of time with my camera, and not much else. No props, no lights – just the ambient light, perhaps a stool, and the ‘field’ – the space between the subject and me. It will come as no surprise that I very much enjoyed photographing the young man below last week. I hope he also enjoyed the experience and I’m looking forward to more portrait shoots soon!